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Case study

WORKS

Valencia

An obvious refreshment

A modernization that is in line with a logic of sustainability, marking the 10 years of the local brand with international ambitions.

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Marrakech

Modernized authenticity

The rebirth of a historic leader in the fruit juice category, driven by the ambitions and values of an exceptional group.

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Powerful character

A global redesign for all fragrances of the first 100% Moroccan deodorant for men.

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Fizz

Gentle degreasing

A disruptive, gentle and joyful positioning despite its confirmed effectiveness.

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Dalia

Global redesign

Major player in the world of cooking, expert for over 60 years.

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Samar

Efficient & controlled revolution

Or how to reconnect Moroccans with their heritage, while giving back to the iconic brand its noble character.

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Amgalita

Traditional disruption

An authentic and qualitative differentiation, serving the tradition of Moroccan homes.

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Maxis’

Continuous innovation

A measured refreshment at the service of the research and development of a large group.

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