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Case study

WORKS

Plaisir Fruité

A design that charms

Marrakech Plaisir Fruité, the new juice with an innovative design created by our agency, offers an exceptional tasting experience.

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Packaging design for Marrakech Plaisir Fruité Orange flavor, created by Packtory® to highlight the freshness and natural taste of the juice.
Discover the Taj 4011 packaging by Packtory®, inspired by traditional wooden tea crates for a premium tea reference.

Taj 4011

Values and ancestral traditions

A product that reassures despite rustic codes.

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Sweeties

Fun redesign

The local brand with big ambitions, focused on the well-being and pleasure of food-loving households.

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Packtory® revamps Sweeties with a colorful and engaging identity.
New DelCielo packaging highlighting ingredient quality.

Delcielo

The essence of canned goods

Harmonization, enhancement, and efficiency.

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Jibal Raibi

The passion of Raïbi

More purity for more pleasure.

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Raïbi’s graphic redesign by Packtory®, highlighting authenticity and accessibility.
A superhero-inspired refresh for Boule d'Or’s visual identity.

Boule d’or

Capital licensing

An intelligent launch serving the mainstream brand.

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Taj GOLD

Authentic’tea and refinement

Quality is our motto.

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Taj GOLD 'Grain d’Or' packaging by Packtory®, featuring Arabic calligraphy and noble colors to reflect origin and quality.
Elegant and authentic design for L’Artisan’s premium charcuterie range.

L’artisan by koutoubia

Festive authenticity

The development of a premium and high-quality universe, for the partner of festive oriental tables.

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Valencia

An obvious refreshment

A modernization that is in line with a logic of sustainability, marking the 10 years of the local brand with international ambitions.

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Valencia’s fresh packaging creation, blending design and authenticity.
Creative redesign of Tiger, showcasing a unique and dynamic identity.

TIGER

Powerful character

A global redesign for all fragrances of the first 100% Moroccan deodorant for men.

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Maxis’

Continuous innovation

A measured refreshment at the service of the research and development of a large group.

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Visual redesign of Maxis with a modern and impactful approach by Packtory®.
A high-end packaging crafted by Packtory® to elevate Marrakech juices.

Marrakech

Modernized authenticity

The rebirth of a historic leader in the fruit juice category, driven by the ambitions and values of an exceptional group.

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JIBAL SMARTY

Capital licensing

A lively and dynamic support, yet well-structured.

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Packtory® energizes Jibal Smarty with Looney Tunes charm and appeal.
Modern design highlights the heritage of Samar Coffee.

Samar

Efficient & controlled revolution

Or how to reconnect Moroccans with their heritage, while giving back to the iconic brand its noble character.

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Fizz

Gentle degreasing

A disruptive, gentle and joyful positioning despite its confirmed effectiveness.

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Fizz by Packtory®: A design crafted to enhance everyday moments.
Dalia: New visual identity and product coherence.

Dalia

Global redesign

Major player in the world of cooking, expert for over 60 years.

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Magix Duo

Effective innovation

Breaking market codes to stand out and engage.

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Modern and impactful design for Distra's Magix Duo laundry powder.
A modern design that enhances the reliability of Express pressure cookers.

Express

The household solution

Reassured by packaging design.

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Le fumet de l’atlas

Qualified outsider

A redesign that reflects the nobility and healthy origins of the product.

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A premium and modern visual approach for
Oland, a brand embodying friendliness and superior taste quality.

Oland

Gourmet launch

The local brand with big ambitions, focused on the well-being and pleasure of food-loving households.

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Amgalita

Traditional disruption

An authentic and qualitative differentiation, serving the tradition of Moroccan homes.

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Amgalita: A balance of ancestral traditions and modern aesthetic appeal.
Packtory® creates an elegant packaging for Sultan Tea Stick.

Sultan Tea Stick

An innovation project

A cohesive global identity that honors the tea ceremony and its alchemy.

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Sultan Tea Caps

Mastered revolution

An instinctive, intuitive, and attractive differentiation.

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Sultan Tea Caps: Combining elegance and practicality in tea capsules.
A unique visual identity for Jibal Fruits, created to enhance shelf presence and resonate with the target audience.

Jibal

The blended yogurt with pieces of natural fruit

An impactful, harmonious, and indulgent structure.

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Marine

Innovation at the service of taste

A clear positioning and a unique artistic direction.

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Marine, skinless and boneless sardines presented in an elegant and practical design.
Sleek and modern Maxis Machine design, enhancing delicate laundry care.

Maxis’ Machine

Glamour laundry detergent

Making a difference, daring and surprising.

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Maxis’ Maison

Maximum fragrance

A clear positioning and a unique artistic direction.

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Packtory® brings innovation and visual appeal to Maxis Maison, boosting its shelf presence against competitors.
A design that exudes trust and professionalism for Celebrex, created by PACKTORY®.

Celebrex

Design at the service of humanity

A radical repositioning in a particularly serious category.

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Josiane

Packaging refresh

Restructuring the packaging while maintaining the historical logo.

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PACKTORY® modernizes Josiane’s range with bold and distinctive colors.
Refined visuals for HKF Bodycare range, expertly crafted by PACKTORY®.

HKF Cosmetics

Cosmetics and bodycare

A healthy and effective support.

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Maxy Pulp

Mainstream extension

Relaunch of a pleasure product for a specific target audience.

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Marrakech Maxy Pulp branding combines natural ingredients with sporty aesthetics, a PACKTORY® signature.