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Sweeties

Sweeties

With the desire to modernize its range of Sweeties chocolate dragees, Aiguebelle entrusted the flagship product of its range to Packtory®. This was a true gamble to lift the image of these iconic products, which are strongly associated with the childhood imagination of Moroccans:
– SWEETIES milk chocolate with peanuts
– SWEETIES milk chocolate
– SWEETIES chocolate-coated cereal balls

By bringing a contemporary style to the logo and reinventing the characters, now transformed into masked superheroes largely inspired by the ubiquitous Smiley emoticon, Packtory® successfully maintained Sweeties among the best sellers in a highly competitive market. With this new image, as well as a newly designed, more portable packaging reinvented by Packtory®, Sweeties appeals to parents and immediately attracts children.

Discover the Sweeties design by Packtory®, with a modern logotype, playful characters, and packaging tailored for retail displays. Sweeties chocolate candies with packaging by Packtory®, combining vibrant colors and a playful logo for a delightful experience. Vibrant and modern packaging for Sweeties chocolate balls, designed by Packtory® to spark indulgent cravings. A vibrant mix of Sweeties pouches designed by Packtory®, with a cheerful and eye-catching style that stands out on shelves.