Packaging or product packaging has undergone many evolutions since its creation.

New technologies and the current state of the planet are pushing companies to redouble their efforts in the manufacturing process of packaging, its daily use as well as its transformation after the product is used.

So what are the advances and innovations in packaging?

Answers!

Packaging in 2023

First of all, let’s note that in general, current packaging innovation is mainly focused on sustainability, transparency and personalization.

This allows us to meet consumers’ expectations in terms of social and environmental responsibility.

Thus, we can see that there have been several recent innovations in packaging, including:

Sustainable packaging: it is characterized by its manufacture in ecological materials, such as paper, cardboard, biodegradable plastic, glass and reusable packaging.

Smart packaging: it uses new technologies, such as QR codes and barcodes, allowing consumers to interact with products and obtain additional information on the origin, composition, etc.

Minimalist packaging: it requires the use of smaller and simpler packaging, which is more economical, easier to transport and environmentally friendly.

Communicative packaging: this allows important messages to be conveyed. It can be focused on the values of the company or to indicate additional information on nutritional values, allergens…etc.

The latest innovations in packaging 

In addition to the above-mentioned types of packaging, even more are expected in the months and years to come.

Indeed, packaging advances and innovations promise to be even more advanced, both technologically and environmentally.

Here are some examples of new generation packaging:

Antimicrobial packaging: this is packaging designed to help prevent the growth of microorganisms, such as bacteria, mold and yeast, on food and other products.

Active packaging can help extend the shelf life of products and improve their quality and freshness.

Edible packaging: as the name suggests, this packaging not only protects food, but could also be edible. Fun and environmentally friendly, this type of packaging promises to be a revolution in packaging.

For more useful information on packaging, please visit our blog, right here.